Privacy Policy
Last updated: 12.11.2025
Fonseca Martial Arts (“we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy explains what information we collect, how we use it, and your rights regarding your personal data. By using fonsecamartialarts.com (“the Site”), you agree to the practices described here.
1. Information We Collect
Information You Provide to Us
We may collect personal information when you:
Register for classes or events
Purchase products or memberships
Fill out a contact form
Subscribe to our emails or newsletters
This information may include your name, email address, phone number, payment details, and any information you voluntarily submit.
Information Collected Automatically
When you use our Site, we automatically collect certain data, including:
IP address
Browser type and device information
Pages visited and time spent on the Site
Referring URLs
General approximate location (city-level)
This helps us improve the Site and understand how visitors use it.
2. Use of Google Analytics
We use Google Analytics, a web analytics service provided by Google, Inc.
Google Analytics uses cookies and similar technologies to collect information about your use of the Site, such as:
IP address
Device and browser details
Pages visited
Links clicked
Time on page
General geographic location
Google Analytics Disclosures
We have enabled IP anonymization where applicable.
Data collected by Google Analytics may be used by Google to improve its own services.
You can read Google’s privacy practices here: https://policies.google.com/privacy
You may opt out of Google Analytics with the browser add-on: https://tools.google.com/dlpage/gaoptout
We use this information only to understand website usage trends and improve the user experience. We do not use Google Analytics to collect personally identifiable information.
3. How We Use Your Information
We use the information we collect to:
Provide and manage classes, memberships, and events
Process payments
Respond to questions and customer service requests
Send newsletters and updates (if subscribed)
Improve our website, programs, and services
Support website functionality and security
4. How We Share Information
We do not sell your personal information.
We may share your data only in the following circumstances:
Service Providers: Companies that help us operate the Site or provide services (e.g., payment processors, scheduling systems, email tools)
Legal Requirements: To comply with laws or respond to valid legal requests
Business Transfers: As part of a merger, acquisition, or similar event
All service providers are required to keep your information confidential and secure.
5. Cookies and Tracking Technologies
The Site uses cookies to:
Enable essential website functions
Remember your preferences
Analyze traffic through Google Analytics
You may change your browser settings to block cookies; however, some features of the Site may not function properly if cookies are disabled.
6. Data Retention
We retain personal information only as long as necessary to:
Provide our services
Satisfy legal obligations
Resolve disputes
Maintain business operations
7. Security
We use reasonable administrative, technical, and physical safeguards to help protect your personal information. No online system is completely secure, so we cannot guarantee absolute protection.
8. Your Rights
Depending on your location, you may have certain rights regarding your personal information, such as:
Accessing the personal information we hold
Requesting corrections
Requesting deletion
Opting out of marketing emails
Requesting information about how your data is used
To exercise these rights, please contact us using the information below.
9. Children’s Privacy
Our Site is not directed to children under age 13. We do not knowingly collect personal information from children. If you believe we have unintentionally collected such information, please notify us so we can remove it.
10. Links to Third-Party Websites
Our Site may contain links to other websites. We are not responsible for their content or privacy practices.
11. Illinois-Specific Privacy Notice
Biometric Information Privacy Act (BIPA)
We comply with the Illinois Biometric Information Privacy Act.
Fonseca Martial Arts
does not collect, store, or process biometric identifiers or biometric information, including:
Fingerprints
Facial recognition data
Retinal or iris scans
Voiceprints
Hand or face geometry
If our practices ever change, we will update this policy, provide written notice, and obtain informed consent before collecting such information.
Marketing Communications (Illinois Residents)
Illinois residents may request:
A list of categories of personal information we share with third parties for direct marketing purposes (if any)
The names of those third parties
At this time, Fonseca Martial Arts does not share personal information with third parties for their own marketing.
You may opt out of emails at any time using the unsubscribe link or by contacting us.
Illinois Consumer Fraud and Deceptive Business Practices Act (ICFA)
We comply with the ICFA by ensuring we:
Do not misrepresent our data practices
Provide transparent information about how data is collected and used
Do not sell personal information
Respond to customer inquiries in good faith
Illinois residents can file complaints with the Illinois Attorney General if they believe their privacy rights have been violated.
12. Changes to This Policy
We may update this Privacy Policy periodically. Any updates will be posted on this page with a new “Last Updated” date.
13. Contact Us
If you have questions about this Privacy Policy or wish to exercise your rights, please contact us:
Fonseca Martial Arts
Email: info@fonsecamartialarts.com
Phone: 847.866.0200
Address: 823 1/2 Chicago Ave. Evanston, IL 60202